Prudential California Realty Appoints New COO.

Prudential California Realty Appoints Leeann Lacino as COO.

"This has been an extensive search that’s resulted in acquiring an exceptionally talented and accomplished executive,” said David M. Cabot, President and Chief Executive Officer of Prudential California Realty. “We’re coming into a market that’s full of extraordinary opportunities; Leeann is a professional with both the experience and the leadership skills to complement our company.” According to Cabot, Iacino will directly manage Prudential California’s multiplicity of offices, while integrating new information technologies into sales management and marketing systems. She will also create training programs for agents that unlock opportunities for effective personal marketing and sales using new media.

“It’s a great opportunity to work in California at this moment in time, for a company with Prudential California Realty’s prominence and potential,” Iacino said in accepting the position. “Those of us who have spent careers in real estate are more than familiar with challenging markets; but also with how those situations can shift, and how we can take advantage of a rising market to serve our clients and better our market share.”

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