Restoring The American Dream: One Family At A Time.
Saturday, December 28, 2013
Tuesday, December 17, 2013
Thursday, December 12, 2013
Decking The Halls: Our Office in Surf City This Christmas!
Something New and Exciting
about to Happen in 2014.
Thursday, November 28, 2013
Wednesday, November 27, 2013
Saturday, November 16, 2013
Warren Buffett's new franchise seeks identity
November 11th, 2012, 1:00 am by Jeff Collins
Earl Lee, a long-time executive for Irvine-based Prudential Real Estate, has been tapped to lead a joint venture seeking to form a new national real estate brand. The venture, called HSF Affiliates, was formed when Warren Buffett's HomeServices of America partnered with Prudential's parent firm, Toronto-based Brookfield Asset Management. Irvine is the new venture's headquarters. We asked Lee to describe the challenges ahead for this new venture …
Us: What is HSF Affiliates?
Earl: HSF is the holding company, it's the joint venture company, that three brands are currently housed in. That is Real Living, Prudential and Berkshire Hathaway HomeServices.
Us: What does HSF stand for?
Earl: It doesn't really have a meaning. It's an acronym. Again, we have a joint venture company that has three brands in it.
For us, the first challenge was getting a branding decision out there that was acceptable to our network. I think we accomplished that very well. Now it is beginning to build a value proposition, working on the visual identity, really being able to bring to life what that franchise is and what it will mean to the individual companies that will choose to franchise with us.
Us: What do you mean by “value proposition?”
Earl: People buy franchises because they look for value. You know, can this help me with my business? Can this help me with services that I don't have? Does it allow me to expand the markets that I might not have been in? Value is all about the (suite of products and services that come with a franchise).
Us: What will the visual identity be? The new chain has a long title.
Earl: We're still working on that, but obviously, it has to translate well into business cards, lawn signs, open house signs, how it looks on the Internet. We're working on that. We obviously have a very talented brand agency, Interbrand, helping us, and we expect to be able to roll that out in 2013.
Web Resource: http://www.ocregister.com/lansner/strong-447270-earl-new.html
Tuesday, November 5, 2013
Warren Buffett's real estate network,
Berkshire Hathaway HomeServices,
to debut in Portland.
Web Resource for article:
www.oregonlive.com
company’s name behind a new chain of
real estate companies assembled last year,
and the change comes to Portland this week.
Prudential Northwest Properties,
a Portland real estate services company
acquired by a Berkshire Hathaway
affiliate in 2012, will adopt the
Berkshire Hathaway HomeServices
brand starting Wednesday. The company
will be ceremonially unveiling its new
for-sale yard sign in the morning, then
swapping out signs all around the
Portland area the same day.
The Oracle of Omaha doesn’t typically put
Berkshire’s name on consumer-facing brands.
Instead, the conglomerate owns brands like
Geico, Dairy Queen and the BNSF railroad.
"It's very exciting that for the first time
Mr. Buffett is going to lend his brand, the
most respected brand in the world, and he’s
going to give that brand to the real estate industry.
And we get the privilege" of adopting it,
said Jason Waugh, president of
Prudential Northwest Properties.
Waugh said only the top 75 firms in the
Prudential network would be invited to join the
Berkshire Hathaway HomeServices network,
which is rolling out in markets across the country
through next year. His firm will be known as
Berkshire Hathaway HomeServices
Northwest Real Estate.
Prudential Northwest Properties, which now has
20 offices and 400 employees, was the largest
locally-owned real estate services firm in the
Portland area before it was bought in 2012.
It’s gotten smaller since its acquisition, when
it had 21 offices and roughly 500 employees.
“We saw a lot of people get out of the business
from 2008 to 2012,” Waugh said. “It’s starting to
become more of an attractive business this year,
but we haven’t yet seen an influx of new people.”
-- Elliot Njus
Tuesday, October 29, 2013
We Now Have an Ad for Our Office!
LB Register & Seal Beach Pier!
CONGRATULATIONS!
Prudential California Realty, HB.
Wednesday, October 23, 2013
Prudential Real Estate Receives Three JD Power Awards!
First Time Home Buyers
Repeat Home Buyers
First Time Home Sellers
Three Time Award Presented Earlier This Year!
Friday, October 18, 2013
Berkshire Hathaway Remote Broadcast from SD, SB, LA, and OC 10-5-13
This is a video of the radio program
from Burbank.
The first 3 minutes or so are
advertising. After that, full coverage
of Berkshire Hathaway
entering Southern California.
Published on Oct 13, 2013
Berkshire Hathaway is the new name
of Prudential California properties.
of Prudential California properties.
Nelson Radio was a part of a 4 stop
So Cal launch of the new name
So Cal launch of the new name
Berkshire Hathaway HomeServices California Properties.
The locations ranged from San Diego, Orange County,
Los Angeles, and Santa Barbar
The locations ranged from San Diego, Orange County,
Los Angeles, and Santa Barbar
Tuesday, October 8, 2013
Wednesday, September 25, 2013
Berkshire Hathaway Home Services California Properties Launch Event in OC!
"I think this is the most exciting thing in
residential real estate since the invention
of the Multiple Listing Service.”
Berkshire Hathaway HomeServices California Properties
at today’s Orange County, CA, launch event.
Sunday, September 22, 2013
Sunday, September 15, 2013
Look! What's New in Old World HB.
Bella Musica
They offer Music Lessons.
Bella & Carl. Violin / Piano Duet!
Introducing the Petrof Piano from Czech Republic.
Introducing Phuong Nguyen.
Wood Carvings in background are his work!
Come visit his shop in Old World @ Suite 51A.
Wednesday, September 11, 2013
Thursday, August 29, 2013
Berkshire Hathaway Home Services & Prudential Real Estate
Resource for Article Below:
http://www.marketwatch.com/story/berkshire-hathaway-homeservices-adds-five-more-brokerage-signees-2013-08-08
http://www.marketwatch.com/story/berkshire-hathaway-homeservices-adds-five-more-brokerage-signees-2013-08-08
IRVINE, Calif., Aug 08, 2013 (BUSINESS WIRE) -- Berkshire Hathaway HomeServices, the new real estate brokerage network operated by HSF Affiliates LLC, today announced the signing of five additional brokerage companies for the network.
HSF Affiliates LLC plans to transition most of the largest Prudential Real Estate affiliates by fall 2014. More growth is expected as the company engages with the balance of the Prudential Real Estate network. "Berkshire Hathaway HomeServices is launching at the right time," said Stephen Phillips, president of the brand. "The network brings fresh perspectives, strong values and new life to a recovering market. It will be here for the long term, and will change the face of real estate."
About Berkshire Hathaway HomeServices
Berkshire Hathaway HomeServices, based in Irvine, CA, is a brand-new real estate brokerage network built for a new era in residential real estate. The network, among the few organizations entrusted to use the world-renowned Berkshire Hathaway name, brings to the real estate market a definitive mark of trust, integrity, stability and longevity.
About HSF Affiliates LLC
Irvine, CA-based HSF Affiliates LLC operates Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living Real Estate franchise networks. The company is a joint venture of which HomeServices of America, Inc., the nation's second-largest, full-service residential brokerage firm, is a majority owner. HomeServices of America is an affiliate of world-renowned Berkshire Hathaway Inc.
Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, and are used under license with no other affiliation with Prudential.
SOURCE: Berkshire Hathaway HomeServices
Thursday, August 8, 2013
Woman's $65,000.00 Savings Eaten by Termites!
Click link below for story:
A woman in China received funds
from her children. She wrapped
from her children. She wrapped
the money in plastic to store in
a wooden drawer. When she
decided to spend some of the
life savings, she opened the drawer
to discover that the money
had been eaten by termites.
A local bank assisted in restoring
most of her funds. Result:
$10,000.00 was destroyed. Gone.
Eaten by termites.
How long has it been since you
made an appointment with your
local termite inspector?
had been eaten by termites.
A local bank assisted in restoring
most of her funds. Result:
$10,000.00 was destroyed. Gone.
Eaten by termites.
How long has it been since you
made an appointment with your
local termite inspector?
Sunday, August 4, 2013
Saturday, July 27, 2013
2013 OC Fair Theme: Come and Get It!
Come on Down to the OC Fair!!!
Wednesday's Through Sunday's.
On Wednesday this week bring
5 pieces of clothing to get in Free
per person.
In 2 weeks on Wednesday, bring $5.00 worth of
school supplies to get in Free per person.
Parking open @ 11AM
Gates Open @ 12 Noon.
Kids 5 and Under Get in FREE Every Day!
Across the street from Orange Coast College
in Costa Mesa. Ca.
Wednesday, July 24, 2013
http://www.businessweek.com/news/2013-07-24
/new-home-sales-in-u-dot-s-dot-climbed-more-than-forecast-in-june-1
.
Purchases climbed 8.3 percent to an
annualized pace of 497,000 homes, the
highest level since May 2008,
the Commerce Department said today
in Washington. The median estimate
of 77 economists surveyed
by Bloomberg called for a gain to 484,000.